Free Heluva Good! Dip – Score Yours During the Big 12 Season

Cheer on the Big 12 and grab a free Heluva Good! Dip along the way. Anytime there’s a 50+ yard touchdown during a Big 12 Conference game, you can unlock a digital coupon for a free 12oz dip. All you need to do is check Heluva Good!’s Instagram story during the game and tap the link to claim your reward. The coupon is redeemable at select retailers, making it easy to enjoy this game day essential. Offer runs through December 7, 2025, or while supplies last.